Tag: Email
TowerData and FreshAddress, which recently merged, today announced their rebranding as AtData, The Email Address Experts®. The AtData brand represents the culmination of over 20 years of combined expertise in providing technology-driven email solutions. CEO, Tom Burke, commented, “As we integrated the two companies and looked forward, we realized that, despite TowerData’s and FreshAddress’ rich legacies and […]
ActiveCampaign has acquired the Postmark and DMARC Digest service offerings. Both Postmark and DMARC Digests further advance ActiveCampaign’s ability to offer the power of transactional messaging with sales and marketing automation alongside CRM. “Our commitment to our customers has been to help them grow by maximizing customer experience with automation and today, we continue to […]
The global email security market size is expected to increase by USD 2.65 billion between 2021 and 2026. Technavio expects the market to observe a YOY growth of 11.89% in 2022. However, the growth momentum in the market is expected to decelerate at a CAGR of 9.78% during the forecast period. The report provides a detailed analysis of the market […]
dmarcian, Inc. has released an instance of its application in an Australian data center. dmarcian now provides local service, support and data storage to existing and future Australian customers. Recognizing the importance of DMARC in preventing email spoofing, the Australian Cyber Security Centre (ACSC) released guidelines, Strategies to Mitigate Cyber Security Incidents and How to Combat Fake Emails, that […]
Campaign Monitor recently announced new SMS capabilities, giving marketers more opportunities to drive engagement and loyalty with their customers across channels. Managing multiple marketing channels from a single platform means customers can create powerful, cohesive marketing programs – no plug-ins or integrations required. “With email and SMS working together, our customers have an easy way […]
Today Validity, the leading provider of data quality and email marketing success solutions, announced it has acquired MailCharts, a platform that powers data-driven campaign planning for ecommerce marketing teams. The addition of MailCharts to the Validity product portfolio empowers email marketers to launch more creative and further optimized campaigns that immediately impact a brand’s revenue, and it […]
Red Sift today announced that it raised $54 million in Series B funding. Highland Europe led the round with participation from new and existing investors, including Sands Capital, MMC Ventures, and Oxford Capital Partners. Sam Brooks, partner at Highland Europe, and Michael Graninger, partner at SANDS Capital, will join the company’s Board of Directors. The […]
Constant Contact recently announced it has signed a definitive agreement to acquire Vision6. The transaction is expected to close in the first quarter of 2022, subject to the satisfaction of customary closing conditions and regulatory approvals. Terms of the transaction were not disclosed. Vision6 is a trusted SMS and email marketing platform in Australia serving thousands of customers […]
Area 1 Security recently reported that its growth rate more than doubled in 2021 (268% compared to the previous year), and its partner base grew by 150%. The company ended the year protecting organizations and inboxes — processing over 10 billion email messages annually. The company attributes its momentum to its unique ability to preempt phishing, […]
Campaign Monitor recently announced the release of its annual Benchmarks Report to provide marketers with insights about average performance metrics. The 2022 Email Benchmarks Report analyzed over 100 billion emails sent globally by CM Group customers, finding that the highest open rates were in the education, non-profit and real estate industries, while the top click-to-open […]
Audience Serv, an international customer acquisition and lead generation specialist, continues its international expansion with the acquisition of Emailbidding, an email marketing marketplace based in Porto. Emailbidding has been created and developed within Impacting Group, which is a holding for digital businesses. The acquisition brings together over 21 years of experience, worldwide operations, and more […]
SparkPost announces it has been granted ISO 27001 certification for its corporate systems and cloud products. SparkPost has long been trusted by some of the world’s most sophisticated enterprise-level email senders such as The New York Times, Zillow, Adobe and Booking.com. This new internationally recognized certification is the latest development demonstrating the company’s dedication to […]