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Email Service Provider

The 1 (choosing), 2 (integrating), 3 (creating),  and The ab… 10 c’s of email,  emailexpert is here to help you make sense of it all.

What is an email service provider?

A Reliable and Efficient Email Service Provider is like Oxygen for Business

An Email Service Provider (ESP) is the mechanism that allows for bulk and marketing emails to be sent across the internet. If you are using email to send marketing emails, sales communications or alerts then you will need a dedicated email service provider for these bulk or systemised emails.

An Email Service Provider:

  • Protects your domain when you are sending bulk, large volumes or automated email communications
  • Manages your subscribers or customers and allows for them to unsubscribe or opt-out of your emails, which is essential for global businesses
  • Ensures emails are CAN-SPAM compliant providing you with tools and directions to produce emails that are compliant with global conditions and legislation around email marketing and privacy
  • Ensures maximum deliverability so that your emails are sent directly to inbox’s and not caught in junk or spam

Emails Service Providers can be standalone systems or may come combined with marketing tools to assist you in creating emails and email marketing campaigns, optimising your marketing funnel and customer journey and reporting on your previous sends.

Popular Questions about Email Service Providers

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