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Use email marketing to harness the power of big business as you grow. 

Save time, using intuitive tools, email marketing works for any kind of business. gain freedom with your vendor solutions.

What is email marketing automation?

Email Marketing Automations are the key to getting your business working for you – not you working for your business.

Small business, lone operators, solo entrepreneurs, sole trader, freelancer, tradesperson, technician; no matter what you call yourself there is one thing you all have in common – there is never enough time in the day for all the things you have to get done. Often smaller businesses don’t see the importance of email marketing, however the smaller the company and the leaner the profit margin, the more they need automated systems to free up the business owners time and headspace.


Modern email marketing platforms with inbuilt email automations can:

    • Increase your sales
    • Drive existing customers back to your website or to engage your services repeatedly
    • Create a sense of customer service and relationship


An email marketing software that enables you to set up marketing automations to communicate to your customer with the right message at the most opportune time in their customer journey is like having your in-house marketing manager or customer service team. The only difference is that they do not appear on the payroll.


What to look for when choosing email marketing software for small business

Simple to set up
Time is precious when your team is small, so making sure that your email marketing software is simple to understand and easy to set up is imperative. You don’t want to spend hours wading through user documentation or on a customer service chat just to get started.

By choosing an email marketing system that is flexible and able to be set up to match the needs of your business, you have higher chances of continued usage and success.

As your business grows, you need an email marketing platform that can handle the growth, is cost-effective as you scale and provides scope for the evolution of your brand.

Email Marketing Blogs for Small Business


4 Agencies: One Email Alliance

Long standing friends of the emailexpert project, a cohort of four leading email-first agencies has converged to form the Global Email Alliance. These accomplished firms

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