Mailgun, Mailjet and EmailonAcid have been acquired by Sinch, primarily an enterprise SMS vendor. The Sinch press release stated: Sinch acquires Mailgun and Mailjet, adding email capabilities for developers and marketers and strengthening position as a global CPaaS leader Acquisition boosts Sinch’s customer base to more than 180,000, annualized revenue run rate to USD 2.3 […]
The Messaging, Malware and Mobile Anti-Abuse Working Group (M3AAWG) will host its 53rd general meeting October 11-14 virtually. Members from internet service and email providers, networking and communications companies, security vendors and social networking companies will exchange updates, ideas and efforts to improve cybersecurity, reduce online abuse and protect user data and privacy online. Ron Deibert, professor of political […]
Vision6, australian owned and operated email and SMS marketing software company, announced the launch of its first-ever national brand campaign and new brand platform “Simply Reliable”. Founded in 2001, Vision6 was one of the first email marketing software providers in Australia and has since been relied upon by thousands of Aussie businesses and organisations for […]
FreshAddress recently launched its Automated Email Change Of Address service (Auto ECOA), which enables retailers, nonprofits, and other leading marketing companies to re-engage with 20% or more of the bouncing and inactive email addresses within their customer files. FreshAddress’s patented Email Change of Address (ECOA) Registry and Service allows individuals to register their old and […]
Litmus recently announced its integration with Adobe Journey Optimizer. The Adobe Experience Cloud application, built natively on Adobe Experience Platform, is a B2C-focused omnichannel marketing tool for orchestrating and delivering personalized, connected customer experiences. According to Litmus’ report, 2020 State of Email, Fall Edition, 60% of companies have four or more people involved in email […]
Campaign Monitor announced the launch of Email Academy, online email training to help anyone using an email marketing platform take their strategy to the next level. Email Academy was created to help email marketers, small business owners and newsletter publishers “think outside the inbox” with easy-to-follow, on-demand courses and tutorials to follow at any pace, with […]
Efficy recently announces the acquisition of Nordic data-driven marketing SaaS company APSIS from Norvestor, a Norwegian private equity firm. With this, Efficy expands its Nordic presence and marches on towards its ambition to reach a 5% market share of the European CRM market by 2024. APSIS serves close to 3000 customers globally, and with the […]
Sendlane announced recently that it has officially launched on the Shopify App Store. Beginning today, Shopify and Shopify Plus users are able to integrate Sendlane’s unparalleled data-based customer communications tools directly into their eCommerce stacks. Already enjoyed by more than 300 Shopify customers, Sendlane is now available to Shopify’s 1.75 million merchants. Sendlane integrates into […]
Digital Summit Detroit 2021 will be held on Wednesday, Sept. 15, 2021 – Thursday, Sept. 16, 2021 at TCF Center in Detroit, MI. The two-day, in-person conference will feature a line-up of industry thought leaders and visionaries from Instagram, YouTube, Microsoft, IBM, SiriusXM, Royal Caribbean — in addition to local and regional companies and marketing […]
The owner of QuickBooks has announced they are acquiring Mailchimp for a deal worth US $12 billion. Intuit (Nasdaq: INTU), the global technology platform that makes TurboTax, QuickBooks, Mint, and Credit Karma, today announced that it has agreed to acquire Mailchimp. The planned acquisition of Mailchimp for approximately $12 billion in cash and stock. Their press release stated: Together, […]
As ecommerce brands prepare their marketing promotions for the 2021 holiday season, a new report suggests they should use web push messages as part of their mix to drive greater sales. Omnisend‘s research discloses that the average conversion rate for web push messages—which appear when a browser is open on any type of device—is 35.7%. […]
Every year, Inc. magazine spotlights the most successful independent small businesses in America. First honored in 2019, ZeroBounce makes the list for the third consecutive time, taking no. 487. “It’s so motivating to be named to the Inc. 5000 again. We’re grateful and elated,” ZeroBounce CEO Liviu Tanase says. “Email remains a vital communication channel. However, with data decaying […]