Tag: deliverability
We have a 1st place winner! Dinara Prudovskaya from Moscow is the winner of our Mars Martian Landing competition. We want to thank all the entrants and the judges for their time and effort. There were several runners up and the creativity shown has blown us away. Take a look through each of the winning […]
SparkPost today announced it has launched SparkPost Deliverability Analytics. The new tools are slated to reduce the time and effort it takes SparkPost sending customers to make data-driven decisions quickly. SparkPost customers will be armed with data-based insights to triage email campaign performance issues early, and respond to those issues with a view to improving audience […]
EasyDMARC announces major platform upgrades allowing instant XML reporting and AI-based anomaly detection alerts. Through its shift to leading cloud-based services, combined with the introduction of AI algorithms, EasyDMARC maintains its dominance in DMARC Monitoring and Alerting services. DMARC reports are localized based on the customer’s location, then consumed and presented visually in near real-time […]
Creating Emails that make conversions When you are creating an email to send either as a standalone newsletter or as part of an automation series, conversion should always be at the top of your mind. That does not mean to say that creating an email with a big “Buy Now” button is that way to […]
Netcore Cloud, a customer engagement platform that helps B2C brands create personalised digital experiences across multiple channels including email, has just announced its entrance into the North American market. The company’s North American offices are in New York and Toronto, Ontario, Canada. “We deliver a highly robust platform designed to help marketers listen, analyze, and […]
SparkPost today announced it has launched Inbox Tracker on Salesforce AppExchange, offering deliverability analytics to users, enabling them to monitor and optimize their email marketing programs in real time to get more emails to the inbox. A fully-integrated version of Inbox Tracker is now available to users via AppExchange, providing the ability to take action using […]
MessageBird today announces it has entered into definitive documentation to acquire US based SparkPost, the world’s largest, first and only predictive email intelligence platform. The deal values SparkPost at $600 million, and the transaction is expected to close in Q2 following receipt of customary regulatory approvals and satisfaction of customary closing conditions. The acquisition represents […]
SparkPost recently announced it has secured $180 million from LLR Partners, NewSpring Capital and PNC Bank to invest in the next era of growth of its market-leading email technology. With the major shift to embrace and deploy digital marketing solutions in 2020 and beyond, B2C and B2B enterprises have turned to SparkPost to power their […]
A Wrapup of 2020 Email Marketing Trends & 2021 Email Marketing Predictions. The usual flurry of the year-ahead type crystal ball predictions did not come to pass as we saw 2020 draw to a close, with more of a fizzle than a bang on the most part for many. Perhaps predictably the posts are a […]
Validity, the most trusted leader in email deliverability, today announced its partnership with global email community, Emailexpert, to help businesses increase their return on email marketing programmes at Emailexpert’s 2020 Deliverability Summit, running on the 10th December. The virtual-only event brings together experts from across the email marketing community to share insights and knowledge on […]
Email Industries is proud to announce it has received a $50,000 Acceleration Grant from SCRA’s entrepreneurial program, SC Launch. On a mission to be the worldwide leader in email deliverability, Email industries has created tools that help marketing technology providers, agencies, and brands deliver more value to more inboxes with less risk. Since 2012, BlackBox, an email marketing […]
Warming up your IP/domain before sending an email. Think of it as the stretching exercises performed right before you begin working out. If you workout with a warmup, the chance of injuring your muscles is much higher. And the same is the case with emails. Running a full-fledged email campaign on an IP/domain that hasn’t […]