Category: Press Releases

Paubox recently announced an enhanced version of its HIPAA compliant email marketing solution for healthcare providers. Called Paubox Marketing, the solution ensures that protected health information (PHI) contained in contact data is stored and transmitted securely, enabling healthcare providers to easily send personalized marketing emails that are HIPAA compliant. The new version will feature an […]

Braze recently announced Braze Canvas Flow, a next generation journey orchestration tool that is designed to allow brands of any size to quickly build sophisticated customer experiences across their channel mix. Canvas Flow is an enhancement to Canvas, Braze’s proprietary, no-code visual development tool, and includes three new features — an updated and intuitive user […]

Upland Software announced recently a $115 million strategic equity investment from HGGC, a private equity firm with over $6.8 billion of cumulative capital commitments. The HGGC investment, in the form of a new class of convertible preferred stock issued at a premium to Upland’s current market price, provides incremental capital intended to capture the attractive […]

PerformLine, the omni-channel marketing compliance platform, announced today that it has completed its acquisition of LashBack, the provider of email compliance monitoring. With the acquisition, the two companies will join forces to provide clients with the most comprehensive discovery and compliance monitoring solutions available across all sales and marketing channels. “This acquisition made perfect sense as […]

Zeta Global recently announced that it has appointed Williams-Sonoma executive, Jeanine Barnett Silberblatt, to the Zeta Board of Directors as a Class II director. The addition of Silberblatt expands Zeta’s board and enhances the Company’s governance as it enters its second year listed on the NYSE. Ms. Silberblatt will support Zeta’s long-term growth plan as the […]

Klaviyo recently announced the development and launch of its new enterprise solution, Klaviyo One, built to help large brands unify all their customer data and drive personalized experiences at scale. “Today, if you’re a high-scale or high-growth consumer business, you buy and cobble together your customer technology stack with software from multiple vendors that barely integrate […]

Twilio recently announced its official entrance into the Canadian market. Expansion efforts in the region will be led by Dino Marasco, the new Vice President and General Manager of Twilio Canada. Twilio’s Canadian team has grown to several dozen employees in just six months, and the company will continue to aggressively hire. Canada is home to […]

GR0, recently announced the acquisition of QuaGrowth, an Email Marketing agency dedicated to helping eCommerce brands grow and scale. QuaGrowth will initially keep its brand identity intact but will formally operate GR0’s Email/SMS marketing service offering to new and existing customers. QuaGrowth CEO Jason Boehle will take on the new title of Director, Email & SMS Marketing, and […]

Litmus recently announces new capabilities to help boost personalization and increase efficiencies in workflow and creation. With Litmus’ new Integrations Marketplace, users can easily explore integrations with email providers, code editors and other productivity tools to optimize efficiency across the entire email workflow. Email marketers can activate integrations in one centralized location which results in […]

Apple’s adoption of BIMI in iOS 16 and macOS Ventura creates a sense of urgency for brands to adopt the security standard for email identification. Red Sift today announced that OnDMARC, its all-in-one solution for Brand Indicators for Message Identification (BIMI) implementation, fully prepares organizations to display their brand logos in forthcoming BIMI-supported Apple email clients. The […]

ActiveCampaign, invited customers, journalists, partners, employees and government officials through the doors of the company’s new Dublin office at 160 Shelbourne Rd, Dublin 4 last week for the unveiling of the company’s new EMEA hub. Ireland’s Tánaiste, Leo Varadkar, was in attendance at ActiveCampaign’s office on June 15 with representatives of IDA Ireland. During the […]

The Email Marketing Conference with an anticipated attendance of more than 200, Inbox Expo has become an industry reference among the top international events for the email marketing industry. In 2021 Apple co-Founder Steve Wozniak stating that he was happy to endorse Inbox Expo in Valencia and talked about email being important in his life. Attendees join […]