Category: Press Releases

 ActiveCampaign is launching many strategic product investments this quarter, adding to the 400+ customer ideas delivered in 2022. Customers spoke and ActiveCampaign listened, continuously fueling the platform with ideas coming directly from the businesses they support to help them grow with confidence. The company now offers more than 900 integrations for growing businesses to use […]

Klaviyo recently announced it acquired Napkin.io. Founded in January 2021 by Nick Sypteras, Napkin.io provides developers an easy and secure way to write and deploy code directly from a browser. The code, once live, can be set to run on a schedule, or deployed as an API endpoint. Napkin.io is Klaviyo’s first acquisition and underscores […]

Edison Mail recently released an update to its iOS and Android apps featuring two brand new features to its flagship Subscriptions Assistant. New Subscription insights help detect email clutter faster and easier. Features Included in Edison Mail’s Subscriptions Assistant: Subscription Insights – Automatic measurement of which email subscriptions you open the most and least works intelligently behind the scenes to offer […]

Recently Validity announced two new additions to its leadership team as part of the company’s rapid growth and momentum. Andrew Lazarus was named Chief Financial Officer and Geoff Charron was named Chief Technology Officer. Andrew Lazarus, Chief Financial OfficerAs Validity’s Chief Financial Officer, Andrew will leverage his experience in finance and investor relations to scale […]

MoEngage recently released its new report, Future of Marketing: Why Personalization Matters. The comprehensive report includes new data compiled from a survey administered by ClickZ of more than 100 senior-level marketing executives who shared their opinions on the current state of their own personalized marketing. The report reveals that marketing executives do not believe that […]

Account-based marketing platform RollWorks, a division of NextRoll, and Outreach recently announced a new integration. “Our new Outreach integration is a powerful addition to the RollWorks partner ecosystem,” said Mike Stocker, SVP of Partnerships, RollWorks. “Outreach does a fantastic job enabling sales organizations to maximize prospecting productivity and optimize their sales execution through automated email sequences and workflows. Now, […]

Gated announces the release of its first Inbox Intelligence Report, a detailed look at how email is utilized today and the resulting impact on productivity and well-being. The survey-based insights in this report were gathered through an external sample of 560 U.S. adults 25-65 who use email for work. Outside survey data is complemented by anonymous, […]

More and more brands are giving their email subscribers the option to opt out of specific holiday email messages that could trigger difficult or negative feelings. This practice of empathy can help boost brand perception and even sales. According to Capterra’s latest survey, 81% of consumers say they would be more likely to buy from […]

5W Digital, the in-house full-service digital agency for 5WPR, announces the launch of their dedicated email marketing division offering to build, launch, and streamline email marketing strategy. “Email marketing is an incredible way to connect with your customers to share news about your company, special promotions, product updates, and build and maintain long-term relationships overall,” […]

Klaviyo recently released its Q3 2022 edition of its Business Trend Recap, which leverages data from Klaviyo’s customers for the latest insights into online shopping habits. “In a retail environment where consumers have endless options, it’s crucial for e-commerce brands and business owners to have the tools they need to not only understand their customer […]

Iterable recently announced three new executive appointments. Bobby Jaffari joins the company as Chief Revenue Officer (CRO), Sejal Patel Daswani joins as Chief People Officer (CPO), and Vasu Kohli is promoted to the role of Chief Information Security Officer (CISO) from within Iterable. The new executive appointments follow a record year of growth for the […]

Pipedrive announced recently the launch of its new beta workflow automation feature in Campaigns by Pipedrive. In May 2020 Pipedrive Acquired Mailigen. “As businesses continue to shift to digital-first interactions with customers, automated solutions stand as key to optimizing marketing and sales strategies. Our new growth-focused automated solutions in Campaigns by Pipedrive enable our customers to organize […]