Over a thousand email specialists and digital marketing professionals from around the world will come together virtually in just under two weeks at the Netcore Inbox Expo, beginning 21 March. A multi day, multi track event attracting engineers and marketing experts alike in the email space with delegates from student to CEO. The four-day event […]
Jennifer Cannon, the former Senior Editor of MarTech Today, Marketing Land and the creator of the Periodic Table of Email + Deliverability, is joining the emailexpert team as the Director of Commercial Sponsorships. During the course of her fifteen-year career, Jen has worked for email service providers, brands and digital agencies — always with a […]
Maropost has recently announced it appointed long standing friend to emailexpert, Dennis Dayman as Chief Privacy Officer (CPO). Dennis is a well known figure in the email and security industry and brings formidable experience to the role. Maropost has recently announced it appointed long standing friend to emailexpert, Dennis Dayman as Chief Privacy Officer (CPO). With matters […]
A Wrapup of 2020 Email Marketing Trends & 2021 Email Marketing Predictions. The usual flurry of the year-ahead type crystal ball predictions did not come to pass as we saw 2020 draw to a close, with more of a fizzle than a bang on the most part for many. Perhaps predictably the posts are a […]
Stop the YouTube drain At emailexpert we are always looking for ways for vendors that produce high quality content to extend their reach. We are always looking to provide business professionals a curated selection of the very best content presented in a fresh and improved fashion. How could we help provide an enhanced experience for […]
Validity, the most trusted leader in email deliverability, today announced its partnership with global email community, Emailexpert, to help businesses increase their return on email marketing programmes at Emailexpert’s 2020 Deliverability Summit, running on the 10th December. The virtual-only event brings together experts from across the email marketing community to share insights and knowledge on […]
What to look for in an email marketing software for your WordPress Woo-Commerce site Choosing the best email marketing platform for WooCommerce is not as simple as picking the most popular available extension. A reliable email marketing platform is a vital part of any e-commerce business, and the decision is not one to be taken […]
How to find the best email marketing platform to help you grow Shopify store Email Marketing is an integral part of any business but particularly e-commerce businesses. It can be confusing when you are deciding which email marketing platform to use, especially if your e-commerce website is a Shopify site. The Shopify app store has […]
Engagement and Clicks are Crucial to the Success of Your Email Marketing Efforts Last time I wrote on EmailExpert, I tackled a very fundamental question about email marketing campaigns: what should your email marketing campaign look like. And in it, I explored two classic options; namely, an email newsletter or a 1:1 email communications letter, […]
As an organisation we have always recognised that the email industry is not as diverse nor representative as we could be. We also recognise there is far more we could do as an industry to bridge gaps in society in respect of those subject to exclusion. We adhere to the Equality Act 2010 which strongly […]
Choosing the right email service provider, literally dozens of blogs have been written on the subject, hopefully this post provides a fresh perspective for 2020. I was ready to post when an old friend and veteran Inbox Expo panelist Dennis Dayman announced his latest Email Unplugged Podcast was going to be on the self same […]
Choosing email marketing software for the first time can seem daunting, sometimes more so when selecting a new ESP. If you want another more detailed post, we recently published about how to choose an email marketing platform in 2020. There are at least 10 Critical ‘C’ Features to Consider When Making any Email Marketing Software […]