Category: Investments

Cleveland-based start-up, Syrup, has launched an advanced email marketing platform aimed at enabling Software as a Service (SaaS) companies to provide personalized communication to their customers. The official launch announcement coincides with the disclosure of $3.3 million seed funding raised, with High Alpha Capital, a prominent investor in B2B SaaS companies, leading the round. Syrup’s […]

Shift Paradigm, a digital transformation provider, recently announced the acquisition of Ergo, a world-class email marketing company based in New York City. The investment was supported by Balance Point Capital Advisors LLC and its affiliated fund Balance Point Capital Partners II, L.P. Growth Catalyst Partners (“GCP”), a middle market private equity firm and majority owner […]

Spotler Group, a leading European marketing technology provider, and title sponsor of the 2023 Inbox Expo in Valencia, has raised €30 million from new and existing shareholders. This comes hot on the heels of the announcement of over $60mn in investment in MessageGears. Investors are far from spooked by the martech space. They have recently […]

MessageGears, a leading provider of customer engagement solutions for big consumer brands, is celebrating a huge milestone – the successful completion of a $62 million growth financing round! The round was led by Long Ridge Equity Partners, with additional support from Argentum Group and Atlanta Ventures. Since 2011, MessageGears has now raised a total of […]

Iterable recently announced three new executive appointments. Bobby Jaffari joins the company as Chief Revenue Officer (CRO), Sejal Patel Daswani joins as Chief People Officer (CPO), and Vasu Kohli is promoted to the role of Chief Information Security Officer (CISO) from within Iterable. The new executive appointments follow a record year of growth for the […]

EtherMail has recently announced $3 million raised in their recent seed funding round, led by Fabric Ventures and Greenfield One. The funding will be used for team expansion and to accelerate solution testing as the company gears up for the Q3 release of its encrypted wallet-to-wallet email communication solution, which has already received thousands of pre-registrations. EtherMail […]

Klaviyo, recently announced a product partnership with Shopify Inc. Shopify is also making a strategic investment in Klaviyo to build upon the long-term collaboration between the platforms. As part of the partnership, Klaviyo will now serve as the recommended email solution partner for Shopify Plus, a plan for merchants with higher-volume sales that offers additional functionality, […]

Cordial raised $50 million in a Series C venture round to drive personalized experiences for consumers. NewSpring led the round with new investor ABS Capital. This round brings the total investment in Cordial to $85 million including funding from previous investors High Alpha and Upfront Ventures. Cordial will use the funds to bolster its product offerings, expand its global presence, and redefine marketers’ expectations of […]

Upland Software announced recently a $115 million strategic equity investment from HGGC, a private equity firm with over $6.8 billion of cumulative capital commitments. The HGGC investment, in the form of a new class of convertible preferred stock issued at a premium to Upland’s current market price, provides incremental capital intended to capture the attractive […]

Apple’s adoption of BIMI in iOS 16 and macOS Ventura creates a sense of urgency for brands to adopt the security standard for email identification. Red Sift today announced that OnDMARC, its all-in-one solution for Brand Indicators for Message Identification (BIMI) implementation, fully prepares organizations to display their brand logos in forthcoming BIMI-supported Apple email clients. The […]

Entrust and Red Sift, provider of the only integrated cloud email security and brand protection platform, today announced an expansion of their strategic partnership to ease enterprise adoption of Brand Indicators for Message Identification (BIMI) standards for email identification and security. Building on the Entrust – Red Sift integration, Entrust is now reselling Red Sift OnDMARC management […]

Netcore Cloud bets big on Personalization with its investment of close to $100 mn to acquire a majority stake in US-based, search-personalization company Unbxd Inc. It will also be infusing additional funding into Unbxd to propel the company’s growth in developed markets.  “The coming MarTech era will be defined by budget shifts from Adtech to […]