Category: Press Releases

GFI Software recently announced the findings of an independent study into spam email in the workplace, which revealed that 69 percent of organizations surveyed have seen their day-to-day business operations severely disrupted or completely halted as a result of at least one spam-related incident in the last year. Furthermore, 36 percent of those surveyed have […]

StrongView today released the results of the company’s 2014 Brand Loyalty Survey, which debunks widely held assumptions about how age and income affect a customer’s potential for brand loyalty. The real recipe for cultivating brand loyalty comes down to context. The StrongView survey results shine a bright light on the critical importance of understanding each customer’s […]

ReachMail has created a short cartoon, the “Five Killers of Good Email Design”. Starring the infamous email villains Mr. Red X, Mr. Distortion and friends, the “Five Killers of Good Email Design” explains how email marketers can avoid these common issues relating to email design. Marketers crafting mobile friendly responsive email designs will find this […]

BlueHornet Networks recently released its 2014 Consumer Views of Email Marketing report. The results highlight important findings about consumer behavior and sentiment toward email marketing as well as consumer interactions with brands, and their use of social media and text messaging. The survey includes response data from a national panel of more than 1,000 consumers between the ages of […]

CYREN recently published its July 2014 Internet Threats Trend Report.  Among its findings, the report warns of ransomware that continues to target Android users with consistent vigor. To download the entire report, visit: http://tinyurl.com/TrndRptQ2. (registration required) The report also highlights spam-related statistics for Q2 of 2014: Spam levels remained essentially unchanged at an average of 55 billion emails per […]

Malcovery recently released a ‘Special Brief: Today’s Top Threats Report: Asprox/Kuluoz Malware,” a free threat intelligence briefing that details the malware that was used in the recent headline making attacks on E-ZPass. Unfortunately, E-ZPass is the latest in a long list of brands infected by this dangerous malware. Over the past few weeks, there have […]

GFI Software announced the findings of its second independent study into email user habits, which revealed a stark increase in the way that work email is encroaching into the personal lives and downtime of staff. Of those surveyed, some 44.8 percent admit to checking work email at least once a day in their personal time, […]

 Acxiom recently announced that it has completed its previously announced acquisition of LiveRamp, Inc., a leading service for onboarding customer data into digital marketing applications. Together, Acxiom and LiveRamp become the industry-leading solution for bringing offline customer data online with better matching, more connectivity and faster onboarding. The combination accelerates Acxiom’s vision of a connected ecosystem that delivers […]

ANNUITAS has launched an Email Deliverability Assessment offering to help marketers gain critical insight into overall deliverability performance and compliance best practices. The Deliverability Assessment gives a performance snapshot to assess and measure effectiveness as well as potential compliance red flags on sample client content. “Email deliverability often has a significant impact on overall marketing effectiveness; […]

Silverpop, recently announces the findings of its 2014 Email Marketing Benchmarks Study, which revealed that timely and automated personalized marketing messages were far more successful for businesses in engaging customers than emails generated manually by marketers without consideration of recent recipient actions. The report studied emails sent by nearly 3,000 brands across 40 countries throughout 2013. Silverpop […]

CYREN , a provider of cloud-based security solutions, published its April 2014 Internet Threats Trend Report.  Among its findings, The CYREN GlobalView™ Security Lab revealed a 73 percent increase in the number of phishing attacks aimed at PayPal users. The upward trend illustrates the move by cybercriminals from less profitable spam to attacks that generate more revenue. […]

Port25 Solutions recently surveyed over 120 Email Service Providers. Here is what they found. To frame this article we segmented ESPs by specific volume and funding mode. Public, Venture-Backed and Private Companies. This post will help VCs sort through the noise for optimized strategic investment opportunities within the industry to ascertain dramatic growth. This post is the […]