CM Group CEO Wellford Dillard introduced Marigold, which brings together the company’s global, cross-channel email and martech solutions, technologies and services under one brand.
“We are thrilled to introduce Marigold, which perfectly reflects who we are and why we exist: to drive growth for our customers. By nature, marigolds are growth catalysts for other plants, and as Marigold we are focused on partnering with our customers to help stimulate their growth,” said Wellford Dillard, CEO of Marigold. “As a global pioneer in relationship marketing, our vision has always been about bringing together the most powerful, best-in-class relationship marketing solutions across email, mobile and loyalty for brands of all shapes and sizes to build long-lasting customer relationships. Marigold is proud to be leading from the front during the largest digital and martech transformation in history.”
