A/B Testing

Episode 13, Tuesday 1st December 2020.

Join us for this panel on Email A/B Testing with moderator Adeola Sole of Holistic Email Marketing and expert panellists; Kath Pay of Holistic Email Marketing, Daniel Meck of Moosend, and Andrew Kordek of iPost.

Questions addressed include:
- How do you see your clients using A/B testing?
- What is the main component of a/b testing most marketers are not doing?
- What sort of things can you split test?
- How many subscribers do you need to do a split test?