The Latest Updates
Klaviyo has agreed to acquire the team and technology behind Agency, an AI-powered customer success platform led by co-founder and CEO Elias Torres. Under the proposed transaction, Klaviyo…
Klaviyo has agreed to acquire the team and technology behind Agency, an AI-powered customer success platform led by co-founder and CEO Elias Torres. Under the proposed transaction, Klaviyo…
Klaviyo has agreed to acquire the team and technology behind Agency, an AI-powered customer success platform led by co-founder and CEO Elias Torres. Under the
Publicis Groupe’s proposed $2.5 billion acquisition of identity and data collaboration platform LiveRamp is moving closer to completion. LiveRamp shareholders will vote on the deal
Croatian cloud communications company Infobip announced on Thursday that it has acquired SocketLabs, the Pennsylvania-based firm best known for positioning itself as email’s vendor-neutral control
A growth-stage Romanian customer data platform is buying an established email marketing tool from the eMAG Group, mainly for its banking and enterprise retail clients.
Salesforce announced on 1 June that it has signed a definitive agreement to acquire Contentful, the Berlin-founded composable content platform used by more than 4,800
Proofpoint has announced the acquisition of Acuvity, an AI-native runtime security and governance company. The deal expands Proofpoint’s capabilities beyond traditional email security into the
Insider One has acquired Bluecore, a retail marketing technology company serving more than 400 US enterprise brands, in a deal aimed at strengthening Insider One’s
Canva has completed its acquisition of Ortto, the customer data and marketing automation platform formerly known as Autopilot, alongside Simtheory, an AI collaboration and agent-management
The team at Experian has announced the acquisition of AtData, adding established email intelligence capabilities to its global identity and fraud prevention portfolio. According to
Privy announced it has acquired Sendlane, bringing email and SMS more tightly into its ecommerce platform. This isn’t a surprise. The email + SMS market
In a move that signals the deepening “agentification” of the B2B marketing stack, Salesforce has announced a definitive agreement to acquire Qualified, the conversational sales
Proofpoint, a Thoma Bravo portfolio company, has completed its acquisition of Hornetsecurity for USD 1.8 billion, following the announced deal earlier this year. The transaction
Zeta Global acquires Marigold’s enterprise unit, raising revenue guidance and boosting its loyalty and engagement platform.
The Spotler Group has continued to expand its presence across several European markets with three acquisitions completed over the past quarter. The moves strengthen its
Kaseya, a provider of IT and security management software, has acquired INKY, a company specialising in AI-driven email security for managed service providers (MSPs) and
Yahoo is in advanced talks to sell AOL to Italian app developer Bending Spoons in a deal valued at around $1.4 billion, according to Reuters.
In a major shake-up in the marketing technology world, Zeta Global has announced it will acquire Marigold’s enterprise software business for up to $325 million.
Halon, the Swedish provider of composable email infrastructure, has acquired Berlin-based eleven cyber security GmbH. Announced on 16 September 2025, the deal brings a long-standing
Digital trust giant moves into DMARC as consolidation accelerates DigiCert has agreed to acquire email authentication specialist Valimail, in a deal that signals growing consolidation
Varonis’s planned acquisition of SlashNext, valued at up to $150 million, marks a notable step in the continuing consolidation of the cybersecurity market. It reflects
On 30 July 2025, Palo Alto Networks announced an agreement to acquire CyberArk Software in a cash-and-stock deal valued at approximately USD 25 billion –
Brevo, the Paris‑born email and SMS automation platform (formerly Sendinblue), is rumoured to be headed for a €1 billion take‑over led by General Atlantic and Oakley
Bitdefender, a global leader in cybersecurity, has recently announced the completion of its acquisition of Mesh Security, a move poised to reshape the secure email
Boston-based ecommerce marketing platform Privy announced July 8, 2025, that it has acquired conversational SMS marketing company Emotive, combining email automation and two-way SMS capabilities
UK-based B2B email marketing agency Acquirz Limited has acquired Marketscan Limited, a established provider of B2B marketing data, in a deal announced July 9, 2025.
The email marketing landscape just shifted in a major way. Grammarly’s acquisition of premium email client Superhuman, backed by a massive $1 billion funding round,
Cakemail, a Montreal-based email marketing company, has acquired Leadfox, a Canadian marketing automation platform. The acquisition, completed on March 21, 2025, was publicly announced this
Constant Contact, the US‑based digital marketing platform, has officially completed the acquisition of Moosend, formerly Sitecore Send from Sitecore. The deal, which closed on June
Notion recently acquired Skiff, a privacy-focused platform offering end-to-end encrypted email, documents, file storage, and calendar services. Founded in 2020 by Andrew Milich and Jason
A high-profile $34.5 billion merger between Charter Communications and Cox Communications is making waves in the broadband and media world. The combined entity is poised
Just announced: Proofpoint is buying Hornetsecurity Interesting email security news today – Proofpoint has signed a definitive agreement to acquire Hornetsecurity. The deal is expected
Braze, a leading customer engagement platform, announced recently the acquisition of OfferFit, an AI-powered optimisation solution for email and mobile marketing. The purchase, made for
Banzai International, Inc., a marketing technology company, has signed a definitive agreement to acquire Act-On Software Inc., a provider of enterprise marketing automation platforms. “In
