Moosend

Moosend email marketing platform helps you manage your mailing lists, create and send your email marketing campaigns and easily track your results, from an easy-to-use web interface. Moosend is a popular Email Marketing Service Provider, offering small and medium sized business features and functionalities that are pretty sophisticated for their price point.

They promise that their email marketing platform will enable you to create genuinely responsive email newsletters to ensure they render well on all devices. However, sending email campaigns is not the only thing you can do. Additional marketing automation features promise to save your time through campaign scheduling capabilities.

Their Wordpress plugin makes publishing your landing pages to your own WordPress hosted site a breeze.

Moosend is utilised by businesses of all types to effectively reach the right customers. An easy-to-use platform that combines several key marketing automation features, allowing businesses to create, launch, and monitor email campaigns with ease.

Moosend was founded in Greece in 2011 by a team of developers with a shared vision that email marketing should be accessible to all. From its humble beginnings, Moosend has grown to a feature-rich platform used by businesses around the world. Today, it stands as one of the most popular email marketing platforms, offering features such as automation, segmentation, analytics, and more.

Overall Moosend is an email marketing platform that makes it easy to create and send highly-targeted campaigns to your customers. It's designed to help you get maximum ROI from your email campaigns, allowing you to track and analyze the performance of each one. Moosend also offers a suite of customer segmentation tools that allow you to deliver customized content to each subscriber. Additionally, Moosend's drag-and-drop editor makes it easy to quickly create beautiful and engaging emails. With Moosend, you can automate your campaigns, integrate with other platforms, and even leverage AI-powered features like automated lead scoring.

History of the company

Moosend has been providing email marketing services since 2011. Since its inception, the company has strived to help businesses of all sizes reach their customers through engaging and effective email campaigns. Over the years, Moosend has continued to evolve alongside the ever-changing needs of the market, offering innovative features and services that help businesses take their email marketing efforts to the next level. With a suite of powerful tools and services, Moosend has become a trusted solution for more than 200,000 customers around the world.

Features and Benefits of Moosend

Moosend is a powerful email marketing platform that allows users to create, send, and track emails and newsletters. It offers an array of features and benefits that make it a great choice for SMB Business.

One of Moosend’s standout features is its easy-to-use drag-and-drop email builder. This feature helps users create and customize emails with ease and quickly design effective campaigns. Moosend also provides users with a variety of templates to choose from to start their campaigns, as well as powerful segmentation tools to target the right customers.

Moosend is also well-known for its email automation capabilities. Users can create automated workflows to send emails on a specified schedule, as well as track real-time analytics, such as open rates and click-through rates, to measure the performance of their campaigns. Moosend also offers integrations with popular CRMs and eCommerce platforms, allowing businesses to connect their systems and personalize their emails for customers.

Pricing options

The Moosend platform offers a wide range of pricing options. Depending on the size of your business and what features you need, you can choose from any of the available plans. The most basic plan is the Starter Plan, which offers 1,000 emails per month, 1,000 contacts and 5,000 emails sent per month for free. For more features, the Pro Plan is available for up to 10,000 contacts and 50,000 emails sent per month, while the Advanced Plan offers unlimited emails and contacts. There is also an Enterprise plan for larger businesses, with custom pricing options.

Acquisition of Moosend by Sitecore

In November 2020, Sitecore announced that it had acquired Moosend, a cloud-based email marketing platform. This acquisition bolstered Sitecore's capabilities to help organizations deliver relevant and personalized customer experiences across multiple channels. The acquisition also brings together two industry-leading companies with a shared commitment to helping organizations create meaningful and successful customer experiences. With the addition of Moosend, Sitecore is now be able to offer an even more comprehensive and complete solution for businesses looking to deliver personalized and engaging customer experiences.

In summary, Moosend is a comprehensive email marketing platform that offers all the necessary tools to create, manage, and send campaigns, with features such as automation, segmentation, advanced analytics, and more. Moosend's innovative platform is backed by a team of experienced professionals who are passionate about the success of their customers.

Through the years, Moosend has established itself as one of the leading email marketing services, providing a reliable, powerful and intuitive platform for companies of all sizes to achieve their email marketing goals.