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Litmus

  • Is Litmus your business? Claim it now!
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Business Overview

Litmus now offers far more than just email design testing tools (where the business started) and now includes a range of email design, campaign management and tracking features as well. Litmus is one of the oldest email testing tools around and has a strong loyal following on social. media. They organise regular conferences for the email industry that are extremely popular with the emailgeek crowd.

On of the most popular features in the Litmus offer is the 'Email Previews' functionality, this enables you with a few clicks to generate screenshot previews of what your email would look like across a huge number of web and email clients (over 90 in total). They have also introduced the ability to simulate your email message for colour blind users.

Litmus deserves its position as one of the leading email design and rendering testing platforms due to its rich feature set and friendly support offering. Their testing suite is one of the most extensive allowing you design previews across The product offering has expanded since its inception and the range of email design tools and tracking options has become more diverse over the years with dozens of options now available.

Collaboration tools help you create levels of brand consistency across your email campaigns and ensures your team can work more effectively together.

The Litmus project is backed by Spectrum Equity however at least two of the original coFounders Paul Farnell and Matt Brindley maintain positions on the board.

Gallery
Recently Posted
  • The Litmus Team’s Favorite Emails of May 2022
  • Customer-Centric Marketing is Critical: Email is the First Step
  • 6 Trends in Email Marketing to Watch
  • Experts Share: Why Emails Go to Spam Instead of the Inbox
  • More Than a Name: 10 Ways Marketers Personalize Emails
  • Using Content Marketing Automation For Personalization
  • Using Email Templates? Test These 8 Elements Before You Send
  • Taking the Mystery Out of Email Deliverability [Infographic]
Certification & Memberships
  • M3AAWG
Integrations Available
MailChimp
Campaign Monitor
Salesforce
Oracle Eloqua
IBM Watson Campaign
Marketo
Elsewhere on emailexpert
  • Litmus Launches New Features & Integrations to Scale On-Brand Email Production - Litmus recently announced new capabilities and integrations to further scale on-brand email production while empowering flexibility, creativity, and innovation. Updates include new integrations with HubSpot and Adobe Campaign Standard that empower users to build, test, and review emails more efficiently than ever before. New features in Visual Editor, Design Library, and Litmus Test support email […]
  • Litmus Launches New Features & Integrations - Litmus today announces new capabilities to further enable effective collaboration among marketers without additional resources or marketing technology. Updates include enhanced integrations with Salesforce Pardot and email intelligence leader, SparkPost, allowing users even more seamless workflows for pre-send testing wherever they build emails. Simultaneously, email marketers increase speed and efficiency with Litmus Builder upgrades allowing […]
  • Armorblox: 2022 Email Security Threat Report
  • Boulevard Launches Marketing Suite
  • Entrust Expands BIMI Partnership with Red Sift
  • Vercom S.A. acquires MailerLite
  • TowerData & FreshAddress merge brands, now AtData
Overview
Litmus has 100-199 employees. It was established 2005-05-16. The Alexa global rank for their website the last time emailexpert checked was 25742 - the lower the number the more popular the website. The certifications they hold: M3AAWG
Key Info
  • Name
    Litmus
  • Company Type
    Private
  • Legal Name
    Litmus Software Inc
  • Year Established
    2005
  • Number of Employee's
    100-199
  • Annual Turnover
    $10M-$50M
  • Address
    675 Massachusetts Ave
  • Phone Number
    +1 866 787 7030
  • Website
    https://litmus.com/
  • Pricing
    https://litmus.com/pricing
  • Alexa Global Rank
    25742
  • Alexa US Rank
    8855
  • Technologies Utilised
    google apps, aws route 53, visual website optimizer, wistia, typekit by adobe, amazon s3, help scout, segment, google tag manager, twitter advertiser, pardot, heap, castle, facebook advertiser, demandbase, magento enterprise, google analytics, hotjar, drift
Software Type
  • Creative & Design
Supported Languages
  • English
Tags
  • API
  • Automation
  • Builder/Designer
  • Email Design
Memberships and Certifications
M3AAWG
Social Networks
  • Twitter
  • Facebook
  • LinkedIn
Twitter Feed

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Recent Blog Posts
  • The Litmus Team’s Favorite Emails of May 2022
  • Customer-Centric Marketing is Critical: Email is the First Step
  • 6 Trends in Email Marketing to Watch
  • Experts Share: Why Emails Go to Spam Instead of the Inbox
  • More Than a Name: 10 Ways Marketers Personalize Emails
  • Using Content Marketing Automation For Personalization
  • Using Email Templates? Test These 8 Elements Before You Send
  • Taking the Mystery Out of Email Deliverability [Infographic]
  • Email Client Market Share in April 2022
  • Email Personalization 101: Preparation [Infographic]
  • Why are brands still failing to deliver true 1:1 personalization?
  • Considering a new ESP? Top 7 questions you need to ask first
  • How to drive your email list strategy
  • Part 1: The Secret Weapon To Help Your Team Do More… With Less
  • Litmus Live Week 2020: Day 1 Highlights

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