Litmus

Litmus now offers far more than just email design testing tools (where the business started) and now includes a range of email design, campaign management and tracking features as well. The most popular feature in the Litmus is the 'Email Previews' functionality, this enables you to generate screenshot previews of what your email would look like across a large number of web and email clients.

The Litmus project is backed by Spectrum Equity however at least two of the original coFounders Paul Farnell and Matt Brindley maintain positions on the board.

Litmus is a powerful and easy-to-use email testing platform that enables businesses to create and track effective email campaigns. The platform is renowned for its comprehensive features and functionality, making it a popular choice for businesses that need to manage large-scale email marketing campaigns. With Litmus, businesses can ensure that their emails look great, reach the right people, and get the results they want.

Litmus is designed to make email testing quick and easy. It offers a range of features that make it easy to create, test, and track your emails, including A/B testing, spam testing, and email previews. It also offers tools to help you optimize your emails and ensure they look great on any device. Additionally, Litmus offers analytics tools to help you track the performance of your emails and make data-driven decisions.

Overview of Litmus Platform

Litmus is an email testing platform that helps marketers and email professionals keep their emails looking great and avoiding the dreaded spam folder. The platform’s tools make it easy to test, troubleshoot, and optimize your email campaigns. With Litmus, you can check your email’s inbox placement, preview and test for accuracy across over 90 email clients and devices, and gain insights into the success of your campaigns. Litmus also provides a full suite of features to help you manage email campaigns, including automated testing, automated spam testing, and email analytics.

Email Testing Features

Litmus Email Testing Platform is an industry-leading email testing and optimization tool. With Litmus, you can test your emails for layout, responsiveness, spam score, and more in over 90 email clients. To make sure your emails render correctly, Litmus provides two powerful testing features: Email Previews and Email Spam Testing. Email Previews provides screenshots of your emails in popular email clients to make sure they look perfect. Email Spam Testing helps you identify and fix any issues that may cause your email to be flagged as spam. By using Litmus Email Testing Platform, you’ll ensure that your emails look great and reach the right people.

Collaboration Tools

Collaboration tools help you create levels of brand consistency across your email campaigns and ensures your team can work more effectively together.

Litmus Email Testing Platform offers a variety of collaboration tools to help teams work together more efficiently. With the ability to comment on screenshots and share designs with team members, it's easy to make sure everyone is on the same page. Litmus also offers project management and task tracking tools to ensure that tasks are completed on time and that everyone is informed on the progress of any project. With Litmus, teams can collaborate and communicate more effectively, saving time and money.

Support & Documentation Resources

Litmus provides extensive support and documentation resources to help you get the most out of our email testing platform. From detailed tutorials and how-to guides, to customer support team available 24/7, they got lots covered. They have an extensive library of resources to help you understand the nuances of email testing, such as our “Email Testing 101” article series, our “Email Testing Tools” video series, and our “Email Testing FAQs”. With Litmus, you can rest assured that you’ll have the knowledge and support you need to be successful.

In summary, Litmus is a great tool for email testing to ensure your emails are delivered correctly and look great on any device. It provides a suite of powerful tools for creating, testing, and analyzing emails. With Litmus, you can easily preview emails across over 90 different email clients, automate email testing to save time and effort, and use analytics to measure email performance. Litmus is a great choice whether you're a small business or a large enterprise looking for a reliable email testing platform