A Single Customer View is the Key to Data-Driven Engagement

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You may be under the impression that the more technology you use for customer engagement, the more information you're gathering about your customers. However, more data doesn't necessarily mean better data; The post A Single Customer View is the Key to Data-Driven Engagement appeared first on Maropost.

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You may be under the impression that the more technology you use for customer engagement, the more information you’re gathering about your customers. However, more data doesn’t necessarily mean better data;

The post A Single Customer View is the Key to Data-Driven Engagement appeared first on Maropost.

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