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Tag: pepipost

Jan 01
The best of 2020 Email Marketing Trends & 2021 Marketing Predictions

A Wrapup of 2020 Email Marketing Trends & 2021 Email Marketing Predictions. The usual flurry of the year-ahead type crystal ball predictions did not come to pass as we saw 2020 draw to a close, with more of a fizzle than a bang on the most part for many. Perhaps predictably the posts are a […]

Nov 10
Why Perform an Email Warmup? – 5 Steps to Execute the Perfect IP/Domain Warmup

Warming up your IP/domain before sending an email. Think of it as the stretching exercises performed right before you begin working out. If you workout with a warmup, the chance of injuring your muscles is much higher. And the same is the case with emails. Running a full-fledged email campaign on an IP/domain that hasn’t […]

Aug 19
Transactional Email Software Market Size 2020 – 2025

Transactional Email Software Market Size 2020 Explosive Factors of Revenue by Manufacturing Size, Share, Future Trends, Opportunities, Industry Expansion Strategies and Global Analysis by Forecast to 2025 Global “Transactional Email Software Market” Research Report 2020-2025 is a historical overview and in-depth study on the current and future market of the Transactional Email Software industry. The [...]

Aug 13
Matthew Vernhout Joins Netcore

Matthew Vernhout, Industry Leading Expert on Deliverability, Privacy and Compliance Joins Netcore as VP – Deliverability North America Netcore Solutions Inc., the industry leading multi-channel marketing technology company, announced today the appointment of Matthew Vernhout as VP – Deliverability for North America.  Matthew in his new role will be responsible for driving Netcore’s industry defining standards of […]

Aug 05
Is it possible to have a self hosted email marketing solution in 2020?

The option for owning or at least controlling your own email infrastructure for your marketing efforts is increasingly viable looking at. In the early days of my career for a long period of time the vast majority of my consulting was spent designing, implementing, managing and supporting in-house email systems. However that was over twenty […]

Jul 27
How to Choose an Email Marketing Platform in 2020

Choosing the right email service provider, literally dozens of blogs have been written on the subject, hopefully this post provides a fresh perspective for 2020. I was ready to post when an old friend and veteran Inbox Expo panelist Dennis Dayman announced his latest Email Unplugged Podcast was going to be on the self same […]

Jul 14
Choosing Email Marketing Software? The 10 Essential C’s!

Choosing email marketing software for the first time can seem daunting, sometimes more so when selecting a new ESP. If you want another more detailed post, we recently published about how to choose an email marketing platform in 2020. There are at least 10 Critical ‘C’ Features to Consider When Making any Email Marketing Software […]

Jul 10
Vertical Specific Email Campaign Strategies to Win Back Customers post Lock Down

The coronavirus crisis has shaken the foundations of every industry currently operating in the world. The crisis is not only devastating people’s lives but also the global economy has been affected badly. Such systemic shocks topple the best-laid plans and strategies for the brand marketers and take them back to the drawing board. A new […]

Jun 24
Pepipost Review: An honest look

Pepipost a now well established ESP from the Netcore family of companies, is an ESP that has made its name known for its Email Deliverability service, that ensures deliverability of marketing, bulk and transactional emails mainly through an Email API and SMTP service. This is my Pepipost review, an honest look as a first time […]

Jun 17
$10.5BN Growth: Looming Recession Will Not Hurt Email Marketing Platforms in the Medium Term

According to reports from ReportLinker.com despite the COVID-19 crisis and the looming economic recession, the Email Marketing market worldwide will grow by a projected US$10.5 Billion, during the analysis period civering the years 2020 through 2027. This is driven by a revised compounded annual growth rate (CAGR) of 13.3%. Email Marketing is forecast to grow at […]

Jun 11
Industry Veteran Barry Abel joins Netcore as Chief Revenue Officer

Netcore Solutions Inc., an industry leading martech company has recently announced the appointment of Barry Abel as its Chief Revenue Officer. In this role, Abel will direct Netcore’s North American go-to-market strategy and execution. In addition, he will be responsible for guiding sales, customer success and other customer facing operations to meet and exceed growth objectives. Abel […]

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