Tag: CampaignMonitor

Jan 28

Campaign Monitor: The 2022 Email Benchmarks Report

Campaign Monitor recently announced the release of its annual Benchmarks Report to provide marketers with insights about average performance metrics. The 2022 Email Benchmarks Report analyzed over 100 billion emails sent globally by CM Group customers, finding that the highest open rates were in the education, non-profit and real estate industries, while the top click-to-open […]

Apr 29

An Overview to the ESP Market for VC’s

Port25 Solutions recently surveyed over 120 Email Service Providers. Here is what they found. To frame this article we segmented ESPs by specific volume and funding mode. Public, Venture-Backed and Private Companies. This post will help VCs sort through the noise for optimized strategic investment opportunities within the industry to ascertain dramatic growth. This post is the […]

Dec 16

Bonar Calls #BS : 5 Gmail Marketing Myths

If you have been reading the popular press, or even for that matter some of the more technical blogs you can be forgiven for being misinformed about the impact of recent changes at Gmail on email marketing. You could be forgiven for thinking you need a helicopter-hat to understand what is going on. With Mashable, […]