Sinch Secures Pathwire Portfolio in bid to Rival MessageBird

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Mailgun, Mailjet and EmailonAcid have been acquired by Sinch, primarily an enterprise SMS vendor.

The Sinch press release stated:

Sinch acquires Mailgun and Mailjet, adding email capabilities for developers and marketers and strengthening position as a global CPaaS leader

Acquisition boosts Sinch’s customer base to more than 180,000, annualized revenue run rate to USD 2.3 billion, and employee count to 4,000

Stockholm, Sweden, and San Antonio, Texas – September 30, 2021 – Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, today announced that it has entered into a definitive agreement to acquire Pathwire, the leading email delivery platform including its Mailgun, Mailjet, and Email on Acid products, used by more than 100,000 developers and marketers.

Sinch will pay a cash consideration of USD 925 million and 51 million new shares in Sinch. Using yesterday’s closing Sinch share price of SEK 165.9, and USD/SEK exchange rate of 8.8, this corresponds to an enterprise value of approximately USD 1.9 billion, or SEK 16.6 billion.

You can read it in full here:

Whilst the Mailgun blog shared:

At Pathwire, our mission has always been to solve the hard problems behind communications, and we’ve always strived to offer a reliable path between two connections – a business and its customers.

Eleven years ago, Taylor and Ev founded Mailgun with one simple mission in mind: build email APIs that developers actually want to use. The idea was to make it incredibly straightforward for developers to integrate email capabilities into apps.

A lot has changed at Mailgun since then – we’ve gone from a small and mighty team based in San Francisco working hard to offer the best email experience for developers to a fast-growing, multinational workforce that serves 100,000 paying customers worldwide – but through it all, our mission has always remained the same.

Now, we’re thrilled to announce this next step in our evolution: Pathwire, including Mailgun and its portfolio of brands, has entered an agreement to be acquired by Sinch, a global leader in cloud communications for mobile customer engagement. Together with Sinch, we will be able to help our customers expand their reach and increase engagement with additional communication channels.

You can read it in full here:

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