Category: News
We’re delighted to announce that our very own emailexpert Ambassador, Udeme Ukutt, recently embarked on a new professional journey as an Email Deliverability Manager & TPM with Amazon Web Services! He brings nearly two decades of expertise in high-volume email delivery, technical product management, policy & strategy to support AWS Simple Email Service. Well-known in […]
MessageBird, is taking another step forward in its evolution. It is unveiling a new identity as ‘Bird’ reflecting what the founder sets out to be a transformative strategy. In addition to the rebranding, Bird has announced a significant overhaul in its pricing model and is introducing a wide range of new products. Robert Vis the […]
Email Industries announced recently the addition of Alex Cunningham as their new Deliverability Solutions Advisor. With an extensive background in the email marketing industry, Cunningham brings a wealth of knowledge and experience to the team. Mr. Cunningham—an industry expert with an accomplished history in email marketing—brings to Email Industries a depth of expertise and a […]
Beefree has recently announced that Justine Jordan, a veteran in the SaaS and email marketing space, has joined the team as Head of Strategy & Community. In her new role, Justine Jordan will be joining the Management Team and reporting directly to Beefree’s CEO, Massimo Arrigoni. Her responsibilities include guiding the strategic direction of the company and ensuring that […]
AtData, recently announced the release of the AtData Quality Score to help organizations better segment and qualify their customer databases. Based on machine learning, the AtData Quality Score can improve email campaign engagement, deliverability, response and conversions by enabling organizations to identify which subscribers most closely align to its best customers. “Not only do marketers […]
Al Iverson, the renowned email deliverability expert, has joined AWeber as the Deliverability Director. With an impressive track record in solving email problems and a deep understanding of email marketing best practices, deliverability, and email authentication, Al Iverson brings a wealth of expertise to his new role. Iverson’s extensive experience in the field is evident […]
RPE Origin recently announced the appointment of Ryan Phelan as its new Chief Executive Officer (CEO). This transition marks the next phase of growth and evolution for the agency, which was formed in 2020 when Ryan Phelan and John Caldwell merged their respective email agencies. Ryan Phelan, a veteran in the email industry with a […]
Halon, the leading provider of email delivery solutions, recently announced the launch of Halon Engage 11, a feature-packed upgrade designed to revolutionize the way users manage their email delivery. Fueled by valuable feedback from Halon users, this latest release offers a tailor-made experience that caters to specific requirements. Customizable Dashboard for Lightning-Fast Issue Resolution Halon […]
Litmus recently published the “The 2023 State of ESPs Report“. In an era where data-driven decision-making is not just a trendy phrase but a necessity, industry reports are indispensable tools. These reports often shed light on market trends, consumer behavior, and technological advancements. For those in the email marketing sector, reports such as Litmus’ “The […]
Chicago-based marketing automation firm, ActiveCampaign, has expanded its suite of services with the acquisition of Onesend, a small yet innovative Australian company that caters to franchises, multi-location brands, and reseller agencies. ActiveCampaign’s recent purchases of specialised companies underscore a strategic pursuit of growth and diversification in the marketing automation landscape. Despite having a modest turnover […]
In a bid to strengthen its positioning in the digital marketing sphere, UK-based Dotdigital Group plc has recently announced it is acquiring cross-channel personalisation vendor Fresh Relevance for a total consideration of £25.0 million. The acquisition, settled fully at completion, saw £18.9 million paid out in cash from Dotdigital’s reserve while the remaining £6.1 million […]
Historically speaking when it came to ESPs there have only been one or two players in the The Mail Transfer Agent (MTA) marketplace for enterprise senders and ESPs (email service providers). That has changed and the space is rapidly evolving, and one company reshaping the landscape is Halon. The company has recently forged a significant […]