ConvertKit Rebrands to Kit

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Kit, previously operating as ConvertKit, has announced its rebrand, reflecting its expanded mission to support a broader range of creators. Since its inception, where it primarily served bloggers, Kit now offers tools for email audience-building and content monetization across various creator industries. The rebrand features the introduction of a new app store, which claims to allow users to enhance platform functionality through a selection of integrated applications.

“This rebrand reflects our unwavering belief in the power of creators and their ability to make a meaningful impact in the world. We’re dedicated to ensuring that creators have everything they need to succeed, reflecting their passion and purpose in a business that is both efficient and effective,” said Nathan Barry, founder and CEO of Kit.

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