Category: Finance
MessageMedia acquires ClickSend on 1st July 2019 for an undisclosed amount.
ACTITO has acquired SmartFocus in June 2019. SmartFocus is a cloud-based digital marketing platform founded in 1999. The company is headquartered in London and operates throughout the world with a strong presence in Europe (due to its historic headquarters in Paris) and in North America. SmartFocus works with clients from a wide array of sectors […]
Acquia, the open source digital experience company, announced recently that it has acquired Mautic, creator of the world’s only open marketing automation and campaign management platform. Together, Acquia and Mautic form the only open alternative to expensive, closed, stagnant marketing clouds, expanding Acquia’s vision to offer the industry’s first Open Digital Experience Platform. Customers can now […]
Validity recently announced it has entered into a definitive agreement to acquire Return Path, the market leader in email deliverability. Terms of the transaction were not disclosed, and the acquisition is expected to close in the coming weeks. Tens of thousands of organizations in over 150 countries across the world rely on Validity’s current solutions – […]
AWeber Hires Industry Veteran to Lead Marketing and Growth Efforts Technology marketing & product veteran, Rob Patterson, joins AWeber’s leadership team to drive market awareness and overall company growth Chalfont, PA, April 23, 2019 — AWeber, a leading small business email marketing and automation platform, today announced it has hired long-time technology marketing leader, Rob Patterson, as its Chief Marketing & Growth Officer. In his new role, Patterson will play a pivotal role in helping AWeber drive greater awareness of its powerful small business email automation tools, including behavior-based tagging, automations…
Email consulting and professional services firm Trendline Interactive recently announced the acquisition of Canadian email agency Inbox Marketer, further strengthening Trendline’s strategy, data management and analytics service offerings. “Forward-thinking organizations are embracing digital transformation, and email is the digital channel they look to first,” said Morgan Stewart, CEO of Trendline Interactive. “While new technologies allow marketers to […]
Upland Software has acquired PostUp, a leading provider of email and audience development solutions for publishing and media brands. PostUp is an important addition to Upland’s Customer Experience Management (CXM) solution suite. The acquisition adds approximately $11 million in annualized revenues and will be immediately accretive to Upland’s Adjusted EBITDA per share. “PostUp adds deep […]
LiveRamp, the identity platform powering exceptional experiences, announced the acquisition of Faktor to enable streamlined consent management across the open web. This deal represents a big win for the entire ecosystem and reinforces LiveRamp’s strategic focus on privacy and data stewardship. Due to evolving consumer privacy regulations like GDPR and California Consumer Privacy Act (CCPA), companies need […]
Ansira Partners Inc. (“Ansira”), a leading marketing technology and services firm helping brands orchestrate customer experiences in the brand-to-local ecosystem, recently announced the acquisition of BrightWave, a leading email and eCRM company in the United States. Ansira helps brands orchestrate customer experiences in the brand-to-local ecosystem. The company’s more than 850 strategists, technologists, data scientists, creatives, […]
ClickDimensions announced that the company is expanding its comprehensive marketing platform for Microsoft Dynamics 365 by acquiring Sweetspot, a leader in the marketing dashboard space. With the addition of a marketing dashboard that is purpose-built for marketers, ClickDimensions customers will have easy, on-demand access to analyze and optimize campaign, channel and revenue-impact performance data. “As […]
DiscoverOrg, the leading B2B intelligence platform, announced the acquisition of NeverBounce, a leading provider of email verification and list cleansing services used by over 100,000 sales and marketing professionals across the globe. NeverBounce’s solutions are embedded in the quality control process for both DiscoverOrg and ZoomInfo, the company’s two industry-leading sales and marketing intelligence platforms. Email addresses […]
Zix Corporation, a leader in email security, has closed its previously announced acquisition of AppRiver, a leading provider of cloud-based cybersecurity solutions, for $275 million in cash, subject to a customary working capital adjustment and reduction for outstanding AppRiver indebtedness, certain accrued items and transaction expenses. “Today is a significant day for Zix and AppRiver [...]