Covid-19 Email Marketing US Consumer Sentiment Survey

Share This Post

Share on facebook
Share on linkedin
Share on twitter
Share on email

Over the weekend emailexpert started running several consumer sentiment surveys around the general feeling towards email marketing in the current climate. The first results came back from the US.

“Do you feel brands have sent you too many Coronavirus/Covid-19 related emails?” was the questions posed to 500 Americans online this weekend who chose to respond. The survey has shown a clear divide in how email marketing efforts during the crisis have been perceived differently not just by the sexes but by age as well.

The overall results when not drilling down by age, region or sex make a winner too close to call.

Screenshot 2020 05 18 at 05.40.56

Survey Methodology

Sampling Audience:
Users on websites in the Google Surveys Publisher Network

Method:Representative

Age:All Ages

Gender: All Genders

Location:United States

Language:English

Number of Questions: One

Screening Questions: None

Respondents 501 collected / 500 targeted 

Start date: May 15, 2020
End date: May 18, 2020

The Infographic

COVID CONSUMER RESEARCH INFOGRAPHIC

More findings will be shared shortly.

Subscribe To Our Newsletter

Get Notified About Our Latest Posts - Updates every Monday

No Spam, Your Email will NOT be Shared

More To Explore

Conferences & Seminars

Inbox Expo Appeal

This post is not easy, and extreme personal circumstances necessitate. We again need your help. Do we continue Inbox Expo, Festival of Email and Deliverability

Mergers and Acquisitions

Pure360 Acquired by Spotler

The Emailexpert team would like to congratulate Komal Helyer & Mark Ash with the great news. Today, Spotler Group announced the acquisition of UK-based Purepromoter

Do You Want To Collaborate?

drop us a line and we will be in touch

Inbox Expo Back December 2021

Valencia, Spain & Online

14-16 December2021