Message Systems recently announced it has raised $27 million in funding, for a total amount of $65 million to date. New investor Hercules Technology Growth Capital and existing Message Systems’ investors LLR Partners and NewSpring Capital participated in this round. Separately, Message Systems secured a new $8 million line of credit for working capital purposes, also from Hercules.
The capital infusion will be used to drive adoption of SparkPost, Message Systems’ new public cloud email service, via accelerated development and expanded sales and marketing. Launched in November 2014, SparkPost makes available to developers and companies of all sizes the same reliable and robust email platform used by the world’s largest email senders.
“This funding sends a clear signal that Message Systems is extending its leadership position in email infrastructure into the cloud,” said Message Systems CEO Phillip Merrick. “Today, Message Systems provides the world’s largest senders with the most advanced email platform available on the market. In 2015, we are excited to offer the same email capabilities in use at Twitter, Groupon, LinkedIn and other leading enterprises to businesses of all sizes through our SparkPost cloud offering.”
The funding follows a year of record financial results for Message Systems, which moves 25 percent of the world’s legitimate email — more than 3 trillion emails a year — for well-known global brands, including LinkedIn, Facebook, Groupon, Twitter, Epsilon, Oracle and Salesforce.com.
“We are very excited to partner with Message Systems at this important and critical stage to help them accelerate the market adoption of the SparkPost service,” said April Young, managing director at Hercules Technology Growth Capital. “Email remains the most important engagement channel in the world for effective customer communication. By working closely with the Message Systems team, we are able to fund their growth objectives which will help extend their leadership position in the email market.” Nely Bonar