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  • Validity

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    About

    Validity supplies software for email marketing and customer data management. Its website groups its offering around email creation and testing, inbox placement, deliverability monitoring, data quality and sender certification.

    Read more

    The company serves teams responsible for marketing communications and the data behind those communications. Validity, Inc. publishes its corporate headquarters in Boston, an international headquarters in London, and additional office addresses in São Paulo and Sydney.

    Facts

    • Ownership
      Private
    • Software type
      SaaS
    • Categories
      • Email authentication and sender certification
      • Deliverability
    • Supported languages
      English
    • Certification and memberships
      • M3AAWG

    Related

    Products1

    SoftwareValidity Engage

    Validity Engage is an email programme platform covering email creation and testing, inbox placement and deliverability monitoring, and contact data quality. Validity…

    View profile →

    Companies and brands1

    Technology ProvidersLitmus

    Litmus provides tools for designing, building and testing email campaigns. Its published capabilities include rendering previews, personalisation, analytics and collaborative review. The…

    View profile →

    Memberships1

    Verified from cited rosters or confirmed directly by the membership organisation.

    OrganisationsM3AAWGSponsor

    M3AAWG is a global industry association working on internet abuse. Its members include communications providers, hosting companies, security vendors, email service providers…

    View profile →

    Membership checked 4 October 2026. Official roster

    Activity

    All coverage (15) →
    Industry News 10 September 2026·emailexpert

    Validity opens Heatwave, a public blocklist for synthetic domain warming

    Validity announced Heatwave on 3 September. It is a domain blocklist drawn from the Validity Intelligence Network, published at lookup.validity.tools. The release describes it as identifying unethical cold…

    Executive Appointments 19 January 2026·emailexpert

    Validity Announces CFO and CTO Leadership Changes

    Validity has reshuffled its executive ranks, bringing in Tim Adams as chief financial officer and elevating Matt Gore from head of engineering to chief technology officer. Adams has spent more…

    Contact and locations

    Headquarters

    100 Summer Street
    Suite 2900
    Boston, MA 02110
    United States
    Get directions

    West Boy Scout Boulevard office

    4010 West Boy Scout Boulevard
    Tampa
    Florida 33607
    United States
    Get directions

    England office

    Spaces - Uxbridge
    The Charter Building
    Uxbridge
    England UB8 1JG
    United Kingdom
    Get directions
    Phone
    +44 (0) 118 403 2020
    Website
    validity.com
    View map
    • XTrustValidity ↗
    • Facebooktrustvalidity ↗
    • LinkedIn · Companyvalidityinc ↗

    Company details

    • Company type
      Private
    • Legal name
      Validity Inc
    • Year founded
      2018
    • Employees
      201–500

    Ownership and investment

    History and disclosed funding

    Deals, funding and ownership disclosures, as reported at the time.

    1. 2025-04-10

      Litmus acquisition completes

      Completed

      Validity announced completion of its acquisition of Litmus. Financial terms were not disclosed.

      Validity

      Company announcement ↗ (opens in a new tab)
    2. 2022-04-07

      MailCharts acquisition announced

      Announced

      Validity announced its acquisition of MailCharts, adding ecommerce campaign-planning data to its product portfolio.

      Validity

      Company press release ↗ (opens in a new tab)
    3. 2020-02-27

      250ok acquisition agreement

      Announced

      Validity announced a definitive agreement to acquire 250ok. Financial terms were not disclosed.

      Validity

      Company announcement ↗ (opens in a new tab)
    View 3 earlier disclosures
    1. 2019-06-25

      AppBuddy acquired

      Completed

      Validity announced its acquisition of AppBuddy on 25 June 2019. AppBuddy added grid-based applications for working with customer data.

      Validity

      Company press release ↗ (opens in a new tab)
    2. 2019-05-31

      Return Path acquisition and new investment

      Completed

      Validity announced completion of its Return Path acquisition and a new investment led by Providence Strategic Growth, with participation from founding investor Silversmith Capital Partners. Financial terms and ownership percentages were not disclosed.

      Validity

      Company announcement ↗ (opens in a new tab)
    3. 2018-06-12

      BriteVerify acquisition announced

      Completed

      Validity’s announcement, datelined 12 June 2018, confirms completion of its BriteVerify acquisition. It identifies CRMfusion, announced in April, as its earlier acquisition.

      Validity

      Company announcement ↗ (opens in a new tab)

    News and coverage

    15 related stories

    Industry News 10 September 2026·emailexpert

    Validity opens Heatwave, a public blocklist for synthetic domain warming

    Validity announced Heatwave on 3 September. It is a domain blocklist drawn from the Validity Intelligence Network, published at lookup.validity.tools. The release describes it as identifying unethical cold…

    Executive Appointments 19 January 2026·emailexpert

    Validity Announces CFO and CTO Leadership Changes

    Validity has reshuffled its executive ranks, bringing in Tim Adams as chief financial officer and elevating Matt Gore from head of engineering to chief technology officer. Adams has spent more…

    Products & Markets 11 April 2025·emailexpert

    Email Marketing Tools: Alternatives to Litmus and Validity After the Acquisition

    As industry consolidation continues, what options do email marketers have in the wake of the Litmus acquisition? What Happened? Validity, Inc. announced yesterday, April the 10th, that it…

    Executive Appointments 28 March 2025·emailexpert

    Validity Expands Mike Piispanen’s Role to President and COO

    Validity, a provider of data quality and marketing effectiveness tools, has formally expanded the remit of Mike Piispanen, appointing him President in addition to his existing position as…

    Security & Deliverability 13 September 2022·emailexpert

    Apple to Roll Out BIMI this Autumn

    Apple has joined the growing list of email technology companies implementing Brand Indicators for Message Identification (BIMI), a broad industry effort to enable email inboxes like Apple Mail…

    Mergers and Acquisitions 7 April 2022·emailexpert

    Validity Acquires MailCharts

    Today Validity, the leading provider of data quality and email marketing success solutions, announced it has acquired MailCharts, a platform that powers data-driven campaign planning for ecommerce marketing teams. The…

    Products & Markets 27 January 2021·emailexpert

    A revitalised DMA Email Council

    The UK DMA announced this week a new chair and co-chair of the Email Council. A long standing home of intelligence in the British email marketing community and…

    Partnerships 9 December 2020·emailexpert

    Validity Partners with emailexpert to bring Deliverability Summit

    Validity, the most trusted leader in email deliverability, today announced its partnership with global email community, Emailexpert, to help businesses increase their return on email marketing programmes at…

    Mergers and Acquisitions 19 August 2020·emailexpert

    Validity Launches Everest: Comprehensive Email Marketing Success Platform

    Validity, a trusted leader in email deliverability, announced the worldwide availability of Everest, an all-new platform for email optimization, analytics, and delivery. The new platform takes advantage of the capabilities of 250ok, Return Path, and BriteVerify, which Validity acquired in the past…

    Executive Appointments 13 August 2020·emailexpert

    Matthew Vernhout Joins Netcore

    Matthew Vernhout, Industry Leading Expert on Deliverability, Privacy and Compliance Joins Netcore as VP - Deliverability North America Netcore Solutions Inc., the industry leading multi-channel marketing technology company,…

    Page 1 of 2 Next
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