About
Profusion provides CRM and customer-data services, including strategy, platform implementation and outsourced campaign management. Its email work covers newsletters, triggered messages, automated journeys and personalised communications. Teams can obtain support from planning through production and execution.
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The agency also develops customer segments and data models and helps clients integrate or migrate CRM systems. Its published platform experience includes Adobe, Braze and Salesforce. Profusion's current site states that it is part of Atombit, while continuing to present CRM services under the Profusion name.
Published projects include a welcome series for Screwfix, CRM strategy for M&S Bank and student-account application journeys for HSBC.
