History and disclosed funding
Deals, funding and ownership disclosures, as reported at the time.
2024-09-30
NetSpring acquisition agreement
AnnouncedOptimizely announced an agreement to acquire NetSpring. The announcement describes an agreed transaction, not a completed acquisition.
Optimizely (formerly Episerver)
Company announcement ↗ (opens in a new tab)2021-12-01
Welcome acquisition agreement
AnnouncedOptimizely announced a definitive agreement to acquire Welcome. The announcement anticipated completion in the fourth quarter of 2021, subject to closing conditions.
Optimizely (formerly Episerver)
Company announcement ↗ (opens in a new tab)2021-03-22
Optimizely acquires Zaius
CompletedOptimizely announced that it had acquired customer data platform Zaius.
Zaius (customer data platform)
Company announcement ↗ (opens in a new tab)
View 3 earlier disclosures
2021-01-27
Episerver adopts Optimizely name
RebrandedEpiserver announced that it had rebranded as Optimizely following its acquisition of the business in 2020.
Optimizely (formerly Episerver)
Company announcement ↗ (opens in a new tab)2020-10-21
Episerver completes Optimizely acquisition
CompletedEpiserver announced completion of its Optimizely acquisition. Optimizely’s experimentation platform remained available as a standalone offering.
Optimizely (formerly Episerver)
Company announcement ↗ (opens in a new tab)2018-09-06
Insight agrees Episerver acquisition
AnnouncedUS$1.16 billion valuation
Episerver announced an agreement to be acquired by Insight Venture Partners in a transaction valuing the company at US$1.16 billion. Completion was still subject to conditions.
Optimizely (formerly Episerver)
Company announcement ↗ (opens in a new tab)
