About
Cordial is a cross-channel marketing platform with customer data management and personalisation. Its data layer combines contact, event, product, behavioural and purchase information from connected systems, and uses it for customer profiles, segmentation and automated journeys.
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Email sending covers batch campaigns, triggered messages and transactional communication. The same platform supports SMS and mobile messages, including push and in-app experiences. An open REST channel connects third-party services so that external actions can form part of a journey.
Teams can transform incoming data, use their own predictive models and connect data to systems such as Snowflake. Cordial’s services cover onboarding, integrations, deliverability, strategy and email production. The offer is directed at enterprise marketing operations coordinating several channels and data sources.
Cordial’s published Revolve case describes alerts for low stock in favourite products and new arrivals from preferred brands.
