Emma recently announced Marketing United, a three-day conference for marketers to come together to share successes and challenges, learn from industry leaders and network in downtown Nashville, one of America’s fastest-growing cities.
The event will be held April 29 through May 1, 2015 at various downtown locations, with pre-conference programming and a closing party on the Emma campus. The conference keynotes and breakout sessions will provide insights from a wide range of expert marketers and focus on the power of uniting channels, teams and tools to modernize marketing programs. With an emphasis on the art and science of brand storytelling in the digital space, Marketing United is geared toward anyone looking to add fresh and inspiring ideas to their marketing efforts.
“This event is the culmination of 12 years of growth – in the Emma platform, in our amazing customer base and in the ever-expanding notion of marketing as a discipline,” said Clint Smith, CEO and co-founder of Emma. “Since the very beginning, we’ve viewed our customers and network of friends as a virtual community of marketers, and now we’re actually bringing everyone together – in real life. Marketing United is Emma’s opportunity to create a lively discussion about the future of marketing, in a city that happens to be incredibly inspiring.”
Emma is announcing Marketing United following a series of innovative product enhancements, including the Metric app for iPhone, an interactive click map, a proprietary Mailing Score for marketers, and, most recently, an email automation suite that makes lifecycle marketing easier than ever.
Marketing United promises to be packed with strategic insights and takeaways from some of the biggest brands in the Southeast, with great food and drink options to keep attendees going. Confirmed speakers include Ann Handley, best-selling author and chief content officer of MarketingProfs; Ben Swank, head marketing honcho and master of mayhem at Third Man Records; Jim Sherraden, master printer and curator at Hatch Show Print; and Kim Alexander, digital media editor for Garden & Gun. Nely Bonar