var breeze_prefetch = {"local_url":"https:\/\/emailexpert.com","ignore_remote_prefetch":"1","ignore_list":["\/cart\/","\/checkout\/","\/my-account\/","\/big-list-of-email-vendors-and-email-service-providers\/","wp-admin","wp-login.php"]};
var wc_add_to_cart_params = {"ajax_url":"\/wp-admin\/admin-ajax.php","wc_ajax_url":"\/?wc-ajax=%%endpoint%%","i18n_view_cart":"View cart","cart_url":"https:\/\/emailexpert.com\/cart\/","is_cart":"","cart_redirect_after_add":"no"};
var MyListing = {"Helpers":{},"Handlers":{},"MapConfig":{"ClusterSize":35,"AccessToken":"pk.eyJ1IjoiYWdlbmN5Y20iLCJhIjoiY2pxZThoaWt4NGNxODQ4bGNhdDIzZ3c4ZSJ9.7D0heKBc8apZRySQBXQI2g","Language":false,"TypeRestrictions":[],"CountryRestrictions":[],"CustomSkins":{}}};
TowerData announces that it has completed the acquisition of Xverify, an email validation provider. Since 2011, Xverify has verified over 11 billion email addresses and helped businesses worldwide improve the quality of their email lists and boost their marketing ROI.
“We’re excited to welcome Xverify and its talented team to TowerData,” said Tom Burke, CEO of TowerData. “With our combined solutions and expertise, we will validate email addresses with even greater accuracy and faster turnaround times, helping more marketers to combat fraud and improve deliverability to the inbox.”
TowerData was the first company to release an email validation API in 2005. By acquiring Xverify, TowerData strengthens its long-term position at the forefront of the email validation industry.
“Thanks to this acquisition, clients of both Xverify and TowerData will have cleaner data to better connect with their customers,” said Rob Huey, CEO of Xverify. “We are eager to see our new and existing clients benefit from added services and more robust Email Validation.”
Xverify’s clients will now have easy access to TowerData’s Open Data, the only solution on the market which identifies when a user was last active in their inbox. In addition, they can improve segmentation and boost engagement by leveraging TowerData’s Email Intelligence to add demographic, household and purchase intent data to their customer email lists.
TowerData’s Email Validation helps marketers better reach the inbox by:
Catching and correcting poor syntax, spelling and typos
Removing toxic emails, flagging role accounts and identifying disposable emails
Checking domains and verifying mailboxes
Providing 30 different detailed reporting codes
“We know that 8.7% of emails entered into webforms are invalid,” Burke said. “Email Validation protects marketing spend and improves ROI by catching and correcting invalid data.”
Hundreds of global companies — including Adidas, Mazda, Lamps Plus and other major retailers, publishers, agencies and data companies — trust TowerData with their email data needs every day.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
We use cookies to optimize our website and our service.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
var elementorFrontendConfig = {"environmentMode":{"edit":false,"wpPreview":false,"isScriptDebug":false},"i18n":{"shareOnFacebook":"Share on Facebook","shareOnTwitter":"Share on Twitter","pinIt":"Pin it","download":"Download","downloadImage":"Download image","fullscreen":"Fullscreen","zoom":"Zoom","share":"Share","playVideo":"Play Video","previous":"Previous","next":"Next","close":"Close","a11yCarouselPrevSlideMessage":"Previous slide","a11yCarouselNextSlideMessage":"Next slide","a11yCarouselFirstSlideMessage":"This is the first slide","a11yCarouselLastSlideMessage":"This is the last slide","a11yCarouselPaginationBulletMessage":"Go to slide"},"is_rtl":false,"breakpoints":{"xs":0,"sm":480,"md":768,"lg":1025,"xl":1440,"xxl":1600},"responsive":{"breakpoints":{"mobile":{"label":"Mobile Portrait","value":767,"default_value":767,"direction":"max","is_enabled":true},"mobile_extra":{"label":"Mobile Landscape","value":880,"default_value":880,"direction":"max","is_enabled":false},"tablet":{"label":"Tablet Portrait","value":1024,"default_value":1024,"direction":"max","is_enabled":true},"tablet_extra":{"label":"Tablet Landscape","value":1200,"default_value":1200,"direction":"max","is_enabled":false},"laptop":{"label":"Laptop","value":1366,"default_value":1366,"direction":"max","is_enabled":false},"widescreen":{"label":"Widescreen","value":2400,"default_value":2400,"direction":"min","is_enabled":false}},"hasCustomBreakpoints":false},"version":"3.29.1","is_static":false,"experimentalFeatures":{"e_font_icon_svg":true,"additional_custom_breakpoints":true,"e_optimized_markup":true,"e_local_google_fonts":true,"theme_builder_v2":true,"landing-pages":true,"editor_v2":true,"home_screen":true,"cloud-library":true,"e_opt_in_v4_page":true},"urls":{"assets":"https:\/\/emailexpert.com\/wp-content\/plugins\/elementor\/assets\/","ajaxurl":"https:\/\/emailexpert.com\/wp-admin\/admin-ajax.php","uploadUrl":"https:\/\/emailexpert.com\/wp-content\/uploads"},"nonces":{"floatingButtonsClickTracking":"a6499cb2ee"},"swiperClass":"swiper","settings":{"page":[],"editorPreferences":[]},"kit":{"active_breakpoints":["viewport_mobile","viewport_tablet"],"global_image_lightbox":"yes","lightbox_enable_fullscreen":"yes","lightbox_enable_zoom":"yes","lightbox_title_src":"title","lightbox_description_src":"description","woocommerce_notices_elements":[]},"post":{"id":15463,"title":"TowerData%20acquired%20Xverify%20%C2%BB%20emailexpert","excerpt":"","featuredImage":false}};
var wc_order_attribution = {"params":{"lifetime":1.0e-5,"session":30,"base64":false,"ajaxurl":"https:\/\/emailexpert.com\/wp-admin\/admin-ajax.php","prefix":"wc_order_attribution_","allowTracking":true},"fields":{"source_type":"current.typ","referrer":"current_add.rf","utm_campaign":"current.cmp","utm_source":"current.src","utm_medium":"current.mdm","utm_content":"current.cnt","utm_id":"current.id","utm_term":"current.trm","utm_source_platform":"current.plt","utm_creative_format":"current.fmt","utm_marketing_tactic":"current.tct","session_entry":"current_add.ep","session_start_time":"current_add.fd","session_pages":"session.pgs","session_count":"udata.vst","user_agent":"udata.uag"}};
var wc_cart_fragments_params = {"ajax_url":"\/wp-admin\/admin-ajax.php","wc_ajax_url":"\/?wc-ajax=%%endpoint%%","cart_hash_key":"wc_cart_hash_599f4bb86163e70d6e64c10a3b27c2a0","fragment_name":"wc_fragments_599f4bb86163e70d6e64c10a3b27c2a0","request_timeout":"5000"};
var ElementorProFrontendConfig = {"ajaxurl":"https:\/\/emailexpert.com\/wp-admin\/admin-ajax.php","nonce":"cc57502ad8","urls":{"assets":"https:\/\/emailexpert.com\/wp-content\/plugins\/elementor-pro\/assets\/","rest":"https:\/\/emailexpert.com\/wp-json\/"},"settings":{"lazy_load_background_images":false},"popup":{"hasPopUps":true},"shareButtonsNetworks":{"facebook":{"title":"Facebook","has_counter":true},"twitter":{"title":"Twitter"},"linkedin":{"title":"LinkedIn","has_counter":true},"pinterest":{"title":"Pinterest","has_counter":true},"reddit":{"title":"Reddit","has_counter":true},"vk":{"title":"VK","has_counter":true},"odnoklassniki":{"title":"OK","has_counter":true},"tumblr":{"title":"Tumblr"},"digg":{"title":"Digg"},"skype":{"title":"Skype"},"stumbleupon":{"title":"StumbleUpon","has_counter":true},"mix":{"title":"Mix"},"telegram":{"title":"Telegram"},"pocket":{"title":"Pocket","has_counter":true},"xing":{"title":"XING","has_counter":true},"whatsapp":{"title":"WhatsApp"},"email":{"title":"Email"},"print":{"title":"Print"},"x-twitter":{"title":"X"},"threads":{"title":"Threads"}},"woocommerce":{"menu_cart":{"cart_page_url":"https:\/\/emailexpert.com\/cart\/","checkout_page_url":"https:\/\/emailexpert.com\/checkout\/","fragments_nonce":"c8bd20b081"}},"facebook_sdk":{"lang":"en_US","app_id":""},"lottie":{"defaultAnimationUrl":"https:\/\/emailexpert.com\/wp-content\/plugins\/elementor-pro\/modules\/lottie\/assets\/animations\/default.json"}};
